We are commonly asked for best practice recommendations regarding canonical tags and hreflang tags. Here is a quick summary of how these tags should be implemented.
The Evergreen Content Life Cycle
July 22, 2019 by John GIbbings
Blog articles are often a place where relevant content goes to die. Meaning, that a good idea, which expands a site’s relevance for topic groupings or a subject matter is curated and forgotten after being pushed live to the site. Most often, blog content skirts the edge of your main category pages and acts as [Continue reading]
A Love Letter to Average Position
April 18, 2019 by John GIbbings
Dear Average Position (or AP, as I liked to call you), For so long, I overlooked you. I thought you were merely average, nothing more than an average of placements on SERPs. Yeah, I saw you down at the end of the platform, tucked away with your new friend Search Impression Share. But I was [Continue reading]
Isolating The Causes Behind Organic Traffic Shifts
April 15, 2019 by John GIbbings
With the recent 03/12 Google Algorithm Update, I have seen a shift in how Google isolates queries via user-intent to better serve users with a type of landing page and content type. To deliver more qualified information to their users based on their search intent. Most notably, we have seen the largest SERP Volatility in [Continue reading]
Redirects Using CloudFlare Workers
December 18, 2018 by Jacob Bohall
If you are trying to figure out how to do redirects with Vanilla JS or through a Cloudflare Worker, this should at least (hopefully) get you started down the correct path.
A Moment To Reflect
July 30, 2018 by Jacob Bohall
The recent tragedies involving SEOs has sparked some much needed discussion on the importance of honest communication, community, and ways we can be more healthy both physically and mentally. I’m especially grateful to Jenny Halasz for her openness in these discussions and leading the #seochat Thursday. Unfortunately, I missed #seochat as I was at lunch [Continue reading]
Isolating Competing Content and Content Cannibalization
June 12, 2018 by John GIbbings
Over time it is natural for websites to naturally grow in content breadth and the distinction between content and landing page intent can easily begin to overlap and creep across the site. The effectiveness of a single page talking to a target subject can be called into question by the search engines, and it is [Continue reading]
Utilizing GSC to Prioritize and Optimize Content
May 7, 2018 by John GIbbings
Google Search Console is an extremely versatile tool that provides some detailed information on the types of organic traffic that draws visitors to your site and can even help you to improve upon existing content visibility in the build a competitive edge within the search results. Since the inclusion of Google’s Not Provided attribute in [Continue reading]
Does GDPR Affect SEO?
April 30, 2018 by Jacob Bohall
We’ve been doing some basic research for a financial institution as to how NerdWallet.com is seeing such rapid growth in the organic search space over the past year. In doing a passive review of their strategies, I was wholly impressed, and wanted to share some of my findings as a means of highlighting concepts/strategies that should be embraced:
Hat Tip to NerdWallet SEO Team
April 27, 2018 by Jacob Bohall
We’ve been doing some basic research for a financial institution as to how NerdWallet.com is seeing such rapid growth in the organic search space over the past year. In doing a passive review of their strategies, I was wholly impressed, and wanted to share some of my findings as a means of highlighting concepts/strategies that should be embraced:
Get Started
800-650-0820
Hive Digital can help you get the most out of your website. Simply fill out this form, and we'll get back to you with a free quote. No risk, no obligation.
Hive Digital respects your privacy. We will never spam you or sell your information to any third party. Privacy Policy